Kill X, Project Boundary, Hardcore Mecha and Lost Soul Aside had new trailers and gameplay shown at the event. The 2nd phase of the project allows a new round of developers to apply this month in order to be a part of the project. The aim for Sony is to develop blockbuster titles, contribute to the growth of China’s console games market and spread Chinese gaming influence overseas. Sony showcased five China Hero Project Games and announced the 2nd phase of the project, which is an initiative led by SIE to support local Chinese developers by providing them with funding, technical resources and publishing support to bring ‘Hero’ titles to PS4 in China and worldwide. In expanding the partnership, we will see NBA 2K19 launch with dedicated servers, full Chinese commentary from famous commentators, such as Yang Yi, as well as a special 20th anniversary version.Ĭhina Hero Project enters its second phase This follows the success of NBA 2K18, which attracted a large number of players in 2017. Gamepoch and 2K announced at the press conference that they would launch NBA 2K19 in September with simplified Chinese support for mainland China. Sony and 2K continue partnership with Gamepoch Fortnite and PUBG have been very popular on console in the West, and with Farside being the first official battle royale console game in China it could gain an advantage on the Mainland. The game is aiming to capitalize on the successful battle royale genre and could potentially be the first officially released battle royale game on PS4 in China.
Perfect World showed off a brand-new battle royale game called Farside. Monster Hunter World has been extremely successful with over 8 million copies sold globally, a chunk of which were sold to Chinese PS4 users via the grey market.ĭomestic titles such as Unearthing Mars 2 from Winking Entertainment and Gene Rain from Deeli Network were also showcased.
New overseas AAA games such as Marvel’s Spider-Man and Monster Hunter World were confirmed to release this year with Simplified Chinese support. Sony has faced a number of challenges in China, covered in our newly published China Console & TV Based Games report, but is continuing to release new games software and hardware to solidify itself as the console market leader in China. Sony’s PlayStation 4 launched in China on March 20th, 2015 and since then has sold through nearly 1.5 million units in the region. Niko Partners attended the event which provided updates on the China Hero Project as well as new information on AAA title launches. Sony Interactive Entertainment held a press conference on August 2nd at ChinaJoy 2018 to provide updates on the PlayStation brand in China.